Hi!
As LUG Ambassador for TBs I got involved into a workgroup to discuss and gather community feedback about sustainability and most relevant LEGO products characteristics in this regard.
Here we're also particularly interested in the feedback from the LEGO Technic community.
This is a wide topic where you may consider many aspects like the raw materials used to produce LEGO bricks, packaging, building instructions, production facilities, energy, delivery chain, social responsibility, etc. And of course many other you'll certainly remember!
To help framing your inputs we got four questions, for which we'd like to hear from you. Please feel free to answer by leaving your comments to this post.
- First, please list what consumers can generally expect when a toy product is made of "sustainable materials". Kindly elaborate your answers and provide examples, if possible. The richer descriptions you provide, the more we know excatly what you mean!
Please rank what is most important (1 = most important etc.
- What characteristics of the LEGO experience are currently most important to consumers? For each characteristic, please describe excatly what it is about. The more explanation you provide, the better we understand your input.
Please rank what is most important (1 = most important etc.)
- What characteristics of the LEGO experiences are relevant to consider when addressing "sustainable materials"? Rich descriptions and examples, please.
Please rank what is most important (1 = most important etc.)
- Is there anything else you feel is important regarding Sustainable Materials that wasn't covered in the questions above, that might help get a better view about the topic?
Many thanks in advance!
